The Brain train – Kickstarter pitch

Caleb at ThinkofMagic Studios had this awesome idea to use tablets – devices that are usually thought of as time-wasters for children – to instead help give them an education. He wanted to combine storytelling with puzzles and mini-games to excite their imagination and keep them entertained while doing it. To bring his educational game to life, he would need a Kickstarter Campaign and shortly after, the announcement trailer. This is the resulting Kickstarter pitch video for The Brain Train.

What We Did

  • Drew the book characters, then rigged and animated all non-game characters (kids, books, and mobile devices) using DuIK in After Effects.
  • With the game still in development, we created the entire animation from scratch (minus game footage from 1:22 – 1:43, and 2:15-end) using Illustrations and After Effects.
  • Wrote the script to sound like David Attenborough narrating a documentary of the African Savanna.
  • Auditioned and Directed the talented voice actor Rosko Lewis as he gave a flawless delivery that absolutely sold the direction we were going for.